Magento Imagine Awards 2019 Finalist

A Cut Above the Best: Francesco Group

A cut above the best! iWeb have designed a brand new site and eCommerce store for Francesco Group, the place to go for beautiful hair.

With 31 salons across the Heart of England and two academies of educational excellence, Francesco Group is a stylish, luxurious and unique brand. Established over 40 years ago, Francesco caters for all hair requirements whether you are looking for a new ‘do’, top of the range styling products, hairdressing training opportunities or looking for a franchise opportunity.

The new web site designed and developed by iWeb encompasses a wealth of information about the company and its activities as well as an online shop that offers a wide selection of top branded specialist hair care products.

Beautifully branded in line with the Francesco Group corporate identity and clearly designed to ease visual navigation, the site contains a wealth of information about the group, its salons, and training and franchise opportunities. The entire site is content managed so that Francesco can update the content and products easily and quickly at their own convenience.

In the online shop visitors can navigate or search by brand, product type or promotion and effective flash elements highlight brands and special offers. On the home page top sellers and special offers are listed by popularity.

A simple, straight forward step-by-step checkout facility requires the minimum of data entry ensuring customers are retained throughout the process. The checkout offers the facility to enter voucher codes, features a secure payment gateway and multi currency support.

The directory of salons not only allows for searching by postcode and map locations but also lists all the specialist services offered at each, all special offers available and an online booking facility to make an appointment.

The gallery of award winning styles is a beautiful clear visual demonstrating the skills of Francesco’s stylists and provides inspiration to customers and students alike.

The Francesco Group is known nationally as one of the best hairdressing training and education providers so prospective hairdressers can locate detailed information about the wide variety of options for training and qualifications whether in a purpose built academy or as an apprentice or scholarship.

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Posted in Development, eCommerce

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