Why upgrading Adobe Commerce is essential for UK businesses
Upgrading Adobe Commerce is crucial for UK businesses aiming to stay competitive. With the rapid pace of technological advancements, an outdated e-commerce platform can hinder growth. Adobe Commerce offers a robust, scalable solution that can adapt to changing market demands.
Statistics show that businesses using outdated platforms experience a 30% higher cart abandonment rate. Upgrading ensures you have the latest security patches, performance improvements, and new features. This not only enhances user experience but also boosts conversion rates.
Key features of the latest Adobe Commerce upgrade
The latest Adobe Commerce upgrade comes packed with features designed to streamline operations and improve customer experience. One standout feature is the enhanced AI-driven product recommendations. This helps businesses offer personalised shopping experiences, increasing customer satisfaction and sales.
Another significant addition is the improved Page Builder. This tool allows for easier and more flexible content creation, enabling businesses to create engaging, dynamic pages without needing extensive coding knowledge. The upgrade also includes advanced analytics tools, providing deeper insights into customer behaviour and sales trends.
How the upgrade improves security and performance
Security is a top priority for any e-commerce business. The latest Adobe Commerce upgrade includes critical security patches that protect against vulnerabilities. This is vital for maintaining customer trust and avoiding costly data breaches.
Performance enhancements are another key aspect of the upgrade. Faster load times and improved server response rates lead to a smoother shopping experience. According to Adobe, businesses that upgrade see a 20% improvement in page load times, which can significantly impact conversion rates.
Integration with Akeneo PIM for better product management
Integration with Akeneo PIM is a game-changer for product management. Akeneo PIM allows businesses to manage product information more efficiently, ensuring consistency across all channels. This integration simplifies the process of updating product details, reducing errors and saving time.
Our expert solution architects at iWeb are adept at integrating Akeneo PIM with Adobe Commerce. This seamless integration enhances the overall efficiency of your e-commerce operations, allowing you to focus on growing your business.
Enhancing customer experience with Adobe Experience Cloud
Adobe Experience Cloud offers a suite of tools designed to enhance customer experience. From Adobe Analytics to Adobe Target, these tools provide valuable insights and personalisation capabilities. This helps businesses create tailored experiences that resonate with their customers.
For instance, Adobe Real-time CDP allows for real-time customer data analysis, enabling businesses to make informed decisions quickly. The team at iWeb can help you leverage these tools to create a more engaging and personalised shopping experience for your customers.
Case studies: Success stories of UK businesses
Several UK businesses have successfully upgraded to Adobe Commerce with the help of iWeb. One notable example is a leading foodservice company that saw a 25% increase in online orders post-upgrade. The improved performance and enhanced features allowed them to offer a better customer experience, driving sales growth.
Another success story involves a builders merchants online store. After upgrading, they experienced a 30% reduction in cart abandonment rates. The new features and improved performance made the shopping process smoother, leading to higher customer satisfaction and increased sales.
Steps to upgrade your Adobe Commerce platform
Upgrading your Adobe Commerce platform involves several steps. First, it’s essential to assess your current setup and identify areas that need improvement. Our talented team at iWeb can help you with this initial assessment, ensuring a smooth transition.
Next, you’ll need to plan the upgrade process. This includes scheduling downtime, backing up data, and testing the new features. Our expert solution architects will guide you through each step, ensuring minimal disruption to your business operations.
How iWeb can help with your Adobe Commerce upgrade
Here at iWeb, we have 30 years of e-commerce experience, making us the ideal partner for your Adobe Commerce upgrade. Our talented in-house team of Adobe Commerce specialists will work closely with you to ensure a seamless transition. We offer end-to-end support, from initial assessment to post-upgrade maintenance.
Our track record in e-commerce speaks for itself. We’ve helped numerous UK businesses upgrade their platforms, resulting in improved performance, enhanced security, and increased sales. Contact iWeb today to learn how we can help you with your digital transformation.
Get in touch
We know commerce, let us help you improve customer experience, increase conversion rates, and make that digital change.
- hello@iweb.co.uk