10.45 – 10.50
Welcome
10.50 – 11.15
Stop Guessing, Start Converting. CRO Examples with Real Results.
11.15 – 11.40
Optimising the Checkout: Turn Payments Into Personalisation
11.40 – 12.05
Showing not telling – creating powerful content from meaningful relationships.
12.05 – 12.15
Using LearnDash to empower online training for your customers or internal team
12.15 – 13.45
Lunch & Chat
13.45 – 14.10
Mastering moments-based marketing: decoding customer journeys for max impact
14.10 – 14.35
Product Discovery that performs: Using AI and NLP to drive more conversions
14.35 – 15.00
Product Experience to drive digital transformation
15.00 – 15.15
Coffee Break
15.15 – 15.40
Unlocking the Power of Data: How to Future-Proof Your Business
15.40 – 16.05
Maximise your revenue with Adobe Commerce
16.05 – 16.10
Closing remarks
16.10 – 18.00
Drinks, garden games & food
“In the dynamic realm of eCommerce, the pursuit of exponential growth often overshadows the power of incremental progress. Yet, it’s the aggregation of marginal gains – the philosophy of seeking small, continuous improvements across every aspect of an endeavour – that can lead to monumental achievements”
In the fast-paced world of online retail, staying ahead of the competition requires innovation and agility. However, grand gestures and sweeping changes often come with high risks and significant investments. Marginal gains, by contrast, offer a sustainable path to improvement. They allow for continuous testing, learning, and adapting, minimising risk while maximising the impact of positive changes. This approach fosters a culture of experimentation and learning, where data-driven decisions lead to better outcomes for both the business and its customers.
In the talks taking place today, we will delve into various facets of the eCommerce ecosystem, identifying opportunities for marginal gains. From enhancing the clarity of product descriptions to optimising page load times, each suggestion is designed to be actionable and impactful. This isn’t about overhauling your platform overnight but rather making deliberate, thoughtful tweaks that together, create a superior shopping experience for your customers.
Thank you for taking the time out of your busy schedules, we hope you enjoy.
A Big Thank You To Our Speakers & Sponsors
