Improving the online shopping experience for customers of the UK’s leading supplier of PPE, safety and hygiene products in the food manufacture industry




B2B eCommerce, Back Office Data Integration, Magento 2

Specialist order processes for industry specialists

Offering some of the leading brands in the PPE industry, including Kimber-Clark, Vikan, Dunlop and Honeywell, Needlers has been leading the way in the professional workwear industry for the last decade.


To help cope with an ever expanding range and ambitious plans for the future, Needlers approached iWeb to help transform their online commerce offer to grow their reputation even further.

Improving the online Needlers experience

As the majority of B2B eCommerce websites fall short of the quality that we’re accustomed to from B2C websites, we worked closely with Needlers to ensure that their online experience was as seamless and straightforward as possible.


A brand new Magento 2 build helps Needlers to continue to lead the way in PPE and professional workwear, providing their customers an easier way to order the equipment they need without the hassle of clunky forms or purchase orders.


  • Wyomind Elasticsearch module for logical on-site search
  • Responsive design and easy on-site navigation
  • Exact part number search to help with custom purchases
  • Custom data import from previous website
  • Bespoke sizing / colour matrix to help with purchases of workwear

Take a look for yourself

Call us on 01785 279920

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