The simply innovative Sleepbear mattress, British designed and manufactured for the ultimate night's sleep. It was our job to build the website for the full UK product launch.

Sleepbear B2C Case Study | iWeb Magento eCommerce Agency




B2C eCommerce, Magento Development, User Experience Design

Launching a new brand.

Fed up with the traditional approach taken by high-street mattress retailers, Sleepbear's founders were inspired to create the perfect mattress for every sleeper.

Combining innovative design with the best materials, it's a truly outstanding product. But, being a start-up, one which no-one yet knew about. Our brief then; to design and develop an eCommerce website for a UK launch.

Sleepbear B2C Case Study | iWeb Magento eCommerce Agency
Sleepbear B2C Case Study | iWeb Magento eCommerce Agency

Simply stunning design & UX.

A Magento website that looks and performs as great as the product itself.

Designed with stunning, full-width imagery that puts the product firmly in the spotlight, we gave prominent placement to the main selling points - a 100 night trial, 10 year warranty and 48 hour free delivery.

Customers can enjoy the benefits of advanced delivery rules to choose their preferred delivery times before speedy check out with PayPal Express.

Sleepbear customers really can sleep easy!



  • Advanced delivery rules
  • Custom Checkout & PayPal Express
  • Cart abandonment optimisation
  • Custom WordPress blog
  • Zendesk Live Chat integration
  • Admin order exports

"The website iWeb produced really does a great job of showcasing our products - keep up the good work!"

James Feakins - Founder, Sleepbear

Take a look for yourself

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