Your Design, pioneers of personalised gifts and clothing, wanted to re-launch a website that made the product customisation experience simple and smooth.
B2C eCommerce, Back Office Data Integration, Front End Development, Magento Development, Magento Migration, Responsive Design, SEO, User Experience Design
The personalised gifts market is fast moving and crowded, hence why YourDesign recognise the importance of staying one step ahead of their competitors. We were tasked with re-designing and re-launching a website that made the product customisation tool - i.e. uploading images, text and colour changes - smooth and simple on all devices.
What's more, the visibility of their brand and product in search engines is crucial to their succes so we undertook a major SEO overhaul to give their rankings a boost.
Our first move was to migrate from a previously bespoke PHP site to Magento. This gave us solid foundations to develop on and for Your Design, a scalable platform for growth.
The Advanced Elastic Search feature makes it easier for customers to find exactly what they're looking for while the checkout process now boasts a flexi-basket feature which makes it easier for customers bulk buying for hen, stag or group events.
The end result? An eCommerce website personalised to both the needs of Your Design and their customers.
"There’s good reason we’ve worked in partnership with iWeb for the last 13 years. They understand our business, our needs and most importantly they are always willing to challenge us. The bespoke product customisation tool on our new Magento website works brilliantly on all devices and gives us a real competitive edge. iWeb have delivered us a fantastic platform to grow our business."
Mark Fazackerley - Owner, YourDesign
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