What does iWeb actually do?+
iWeb is a UK ecommerce agency that replatforms, builds, supports and rescues complex ecommerce, with PIM and product data and AI for Commerce running alongside. The work is operational: pricing, stock, accounts, orders, search, fulfilment and the ERP and PIM integrations behind them, not isolated front-end projects.
How do I choose between Replatform, Build, Rescue and Support?+
Replatform if the platform is the constraint. Build if there is no incumbent or the model has changed. Rescue if a project is in trouble. Support if the estate is stable and needs ownership. iWeb can give a senior written read on which fits before you commit to a shape.
Does iWeb work before a platform choice is made?+
Yes. The most useful work often happens before the platform is fixed: a short, paid platform decision read covering operating model fit, ERP and PIM boundary, integration risk and total cost over five years. The output is written, not a pitch deck.
How does support after launch work?+
A named senior team owns the estate day to day: releases, incidents, integration monitoring, PIM and ERP boundary changes and platform upgrades. The runbook is written down and the on-call rota covers UK business hours by default, with extended cover where the operation needs it.
Can iWeb take over a failed project from another agency?+
Yes. We audit what is in production, what was promised, what is shipped and what is at risk, and write a remediation plan with sizing. The first month is conservative on change while the team learns the build. Discovery is paid and the report is yours either way.
Where do PIM and Data sit in the service mix?+
PIM and product data is a service in its own right because catalogue truth is the slowest thing to fix later. iWeb implements Akeneo, Salsify or Informatica, governs the attribute and taxonomy model, and writes the boundary contracts with commerce and ERP. The work stands alone or runs inside a build.
Does iWeb work with our existing development team?+
Yes. The shape can be a full team, a senior augmentation alongside an in-house team, or a hybrid where iWeb owns specific surfaces (PIM, ERP integration, support) while the in-house team owns others. Ownership is named clearly so handoffs do not drift.
What makes a good fit for iWeb?+
Complex operations: B2B trade, branch and depot stock, ERP-integrated pricing, multi-territory, deep catalogues or regulated product data. Where the operation is light retail with no ERP and no catalogue complexity, simpler agencies usually fit better and iWeb will say so.