Goodfellow Advanced Materials
Industrial Material Commerce Experience
Build Time
5 Months
Specialisation
Services
Back-end Integrations
Commerce Enablement
Conversion Rate Optimisation (CRO)
Custom Development
Customer Experience (Cx)
Digital Experience Strategy & Design
Digital Marketing
Managed Services
Migration to Magento 2
Personalisation
Product Experience (Px)
Replatform
Strategy and Consulting
Technologies
Adobe Commerce Cloud (Powered by Magento)
Adobe Experience Manager
System Integrations
Microsoft Dynamics 365 Business Central
The Solution
Product & Data Concepts, Multiple Channels, Business Process Consultancy, ERP Integration, Product Syndication, Purchase History, Requisition Lists, Variable Data Sources, End-to-End ERP Data Integration, Custom Product Types, Customer ERP Integration, Customer Segments, Delivery Schedules, Fast Checkout, Globalised Tax Rules, Localised Catalog, Stock & Pricing, Loyalty & Rewards, and Orders ERP Integration
About
Goodfellow Advanced Materials stands as a stalwart in the realm of advanced materials, catering to industries ranging from aerospace and defense to healthcare and electronics. With decades of experience, Goodfellow has cultivated a reputation for supplying high-quality materials, enabling innovation across various sectors worldwide.
Their global footprint extends across continents, with offices strategically positioned to serve clients in over 150 countries. This expansive reach is complemented by a vast inventory encompassing thousands of materials, from metals and ceramics to polymers and composites.
In terms of scale, Goodfellow’s business operations are robust, with annual revenues consistently reflecting their market prominence. Their financial stability is reinforced by a workforce comprised of highly skilled professionals dedicated to delivering unparalleled customer service and technical expertise.
With a team numbering in the hundreds, Goodfellow prides itself on fostering a culture of collaboration and excellence. Their commitment to innovation and customer satisfaction remains unwavering, driving continued growth and success in the dynamic landscape of advanced materials.
A Forward-thinking Agency for a Fast-growing Business
Goodfellow Advanced Materials chose iWeb as their Magento ecommerce agency because of our strategic and forward-thinking approach as well as our vast experience with Adobe Commerce (Powered by Magento) custom development. Because iWeb has designed, developed, and currently supports more successful Adobe Commerce Magento websites than any other agency and UK Magento partner, Goodfellow Advanced Materials was confident we could deliver the complex customisations and integrations required for their project.
The Customer Experience (Cx)
iWeb created and designed a Magento customer experience that truly reflects the personality of Goodfellow Advanced Materials. Like many iWeb Magento clients, Goodfellow Advanced Materials‘s digital vision and distinct aesthetic are inherent to their business. It was crucial that the team at iWeb understood the vision and delivered on a truly on-brand customer experience.
“Partnering with iWeb for our custom web build integrating Adobe Experience and Adobe Commerce (Magento) has been transformative for Goodfellow Advanced Materials. Their expertise in crafting tailored solutions aligned perfectly with our vision, resulting in a seamless online platform that elevates our customer experience. iWeb's dedication to quality and innovation has not only streamlined our operations but has also empowered us to better serve our global clientele. Their collaborative approach and commitment to excellence make them an invaluable asset to our continued success.”
Ecommerce Manager, Goodfellow
Results
The iWeb team conducted extensive user testing and research to create a custom Magento shopping experience that inspires customers and guides them through a seamless purchase journey.
Our strategic partnership with Goodfellow Advanced Materials will continue to produce measurable and sustainable growth. The new Magento digital experience is unique to Goodfellow Advanced Materials and is a true reflection of our ongoing collaboration.
+24%
increase in traffic
+55%
increase in mobile
+60%
increase in add to checkout
Get in touch
We know commerce, let us help you improve customer experience, increase conversion rates, and make that digital change.
- hello@iweb.co.uk