Mountfield Lawnmowers
Lawnmower Manufacturer Dealer Network
Build Time
2 Months
Specialisation
Agriculture & Gardening
B2B
B2C
D2C
Services
Back-end Integrations
Commerce Enablement
Content & Creative
Custom Development
Customer Experience (Cx)
Digital Experience Strategy & Design
Managed Services
Multi-site
Omnichannel Strategy
Product Experience (Px)
Strategy and Consulting
Technologies
Adobe Commerce (Powered by Magento)
System Integrations
Microsoft Dynamics ERP
Multi-branch Inventory
The Solution
Product Syndication, Purchase History, Quick Ordering, Returns RMA, Requisition Lists, Stock & Complex Pricing, Surcharges, Technical Data Downloads, Data Governance, Marketplace Syndication, Multiple Channels, Technical Architecture, API Services, Click & Collect, Company Contacts, End-to-End ERP Data Integration, Custom Product Types, Customer ERP Integration, Customer Segments, Delivery Schedules, Drop Ship, Fast Checkout, Multiple Branches, Multi-source Inventory, Named Day Delivery, and Orders ERP Integration
About
Mountfield began manufacturing rotary lawnmowers at a premises in Maidenhead in 1962. The modern mowers today bear little resemblance but do still represent the same quality and value for money that the original mowers were built to. Known for their tough construction, reliability and easy starting, Mountfield Mowers keep your garden looking neat and tidy.
Designed to make gardening as pleasurable an experience as possible. Mountfield lawnmowers are available in a variety of product types and engine sizes to suit all gardens. User friendly features include rear rollers, battery and mulching facilities, removing the need to dispose of clippings. Mountfield are owned by STIGA Group.
The STIGA Group has revenue of more than £560 million.
A Forward-thinking Agency for a Fast-growing Business
Mountfield Lawnmowers chose iWeb as their Magento ecommerce agency because of our strategic and forward-thinking approach as well as our vast experience with Adobe Commerce (Powered by Magento) custom development. Because iWeb has designed, developed, and currently supports more successful Adobe Commerce Magento websites than any other agency and UK Magento partner, Mountfield Lawnmowers was confident we could deliver the complex customisations and integrations required for their project.
The Customer Experience (Cx)
iWeb created and designed a Magento customer experience that truly reflects the personality of Mountfield Lawnmowers. Like many iWeb Magento clients, Mountfield Lawnmowers‘s digital vision and distinct aesthetic are inherent to their business. It was crucial that the team at iWeb understood the vision and delivered on a truly on-brand customer experience.
“Many regional challenges were faced at the start of the project, including business readiness, as we were lacking sufficient resources to support during the implementation phase. Collaborative program governance was needed to be put in place to ensure a smooth delivery. iWeb helped throughout and were exceptional from start to finish.”
Will Timmis, E-commerce Manager, Mountfield Lawnmowers
Results
The iWeb team conducted extensive user testing and research to create a custom Magento shopping experience that inspires customers and guides them through a seamless purchase journey.
Our strategic partnership with Mountfield Lawnmowers will continue to produce measurable and sustainable growth. The new Magento digital experience is unique to Mountfield Lawnmowers and is a true reflection of our ongoing collaboration.
+56%
increase in traffic YOY
+124%
increase in mobile sessions
+83%
increase in add to cart
Get in touch
We know commerce, let us help you improve customer experience, increase conversion rates, and make that digital change.
- hello@iweb.co.uk