Scruffs
D2C Personalised Commerce Experience
Build Time
3 Months
Specialisation
B2B
B2C
Building & Construction
D2C
Services
Back-end Integrations
Commerce Enablement
Content & Creative
Conversion Rate Optimisation (CRO)
Custom Development
Customer Experience (Cx)
Managed Services
Multi-site
Personalisation
Product Experience (Px)
Technologies
Adobe Commerce (Powered by Magento)
System Integrations
Custom Order Management (OMS)
Microsoft Dynamics ERP
About
Scruffs is for the grafters. For those who are up at the crack of dawn, week in week out, putting the hours in – getting it done. They’ve got the workwear and safety footwear to make your life easier – up and under, in and out, on the job or down the pub – they’ve got you covered, head-to-toe.
Since 2003 they’ve supplied you with proper gear, loaded with all the tech you need to get on with the job at hand. They don’t follow suit, they lead the way. They don’t replicate, they innovate. They bring the latest in material and performance tech to make sure their gear is what you need, for all conditions.
It’s comfy stuff at even comfier prices, it’s hard-wearing and proven to last. Oh and let’s face it, it looks good too. Scruffs is owned by Toolstream.
Toolstream have revenue in excess of £100 million.
A Forward-thinking Agency for a Fast-growing Business
Scruffs chose iWeb as their Magento ecommerce agency because of our strategic and forward-thinking approach as well as our vast experience with Adobe Commerce (Powered by Magento) custom development. Because iWeb has designed, developed, and currently supports more successful Adobe Commerce Magento websites than any other agency and UK Magento partner, Scruffs was confident we could deliver the complex customisations and integrations required for their project.
The Customer Experience (Cx)
iWeb created and designed a Magento customer experience that truly reflects the personality of Scruffs. Like many iWeb Magento clients, Scruffs‘s digital vision and distinct aesthetic are inherent to their business. It was crucial that the team at iWeb understood the vision and delivered on a truly on-brand customer experience.
“iWeb have been our partner now for more than 15 years. In all honesty we haven’t been able to find a better digital partner. They've delivered, they are a talented team and they've grown in line with our expectations.”
Chris Mellor-Dolman, Head of Marketing, Scruffs
Results
The iWeb team conducted extensive user testing and research to create a custom Magento shopping experience that inspires customers and guides them through a seamless purchase journey.
Our strategic partnership with Scruffs will continue to produce measurable and sustainable growth. The new Magento digital experience is unique to Scruffs and is a true reflection of our ongoing collaboration.
+32%
increase in sales from page load times
+46%
increase in add to checkout
x12
times faster pricing imports with API and webhook calls
Get in touch
We know commerce, let us help you improve customer experience, increase conversion rates, and make that digital change.
- hello@iweb.co.uk