SPAR NI x Fresh IQ
Fresh Food Labelling PIM Connector & Product Experience
Build Time
1 Week
Specialisation
Services
Custom Development
Managed Services
Product Experience (Px)
Strategy and Consulting
Technologies
Akeneo PIM / PXM
System Integrations
FreshIQ Labelling
The Solution
PIM Integration, API Services, Technical Data Downloads, Data Insights, Variable Data Sources, Integration Quality Tests, Data Governance, Product Modelling, Product & Data Concepts, Automated Data Enrichment, Shared Catalogs, Data Exports, Data Imports, Multiple Channels, ERP Integration, Technical Architecture, Key Concepts, Assets Transformations, and External Data Transfer
About
SPAR has been delivering convenience retailing in Northern Ireland for 60 years. There are currently over 292 SPAR stores located at the heart of communities across Northern Ireland.
The SPAR chain was founded with one store in the Netherlands in 1932. Now it’s the world’s largest food retail chain. There are over 12,300 stores globally with almost 2,500 of these located in the UK.
SPAR stores in Northern Ireland are packed with all the essentials customers need for everyday living. They’re conveniently located at the heart of local communities and seek to give back to shoppers by supporting local initiatives and fundraising.
SPAR is established in Northern Ireland by the Henderson Group.
The FreshIQ platform gives you end-to-end visibility into fresh inventory with user-friendly products that helps you grow sales, cut costs, and improve operational efficiencies.
Spar have more than 400,000 employees, and revenue in excess of £35 billion globally.
A Forward-thinking Agency for a Fast-growing Business
Building, printing, and maintaining labels across scales, printers, and locations is simple when it all happens in one centralised place.
SPAR NI chose iWeb to build an Akeneo PIM x Fresh IQ automated data labelling connector because of our strategic and forward-thinking approach as well as our vast experience with Akeneo PIM. Because iWeb has architected, deployed, and currently supports more successful Akeneo PIMs than any other agency and UK partner, SPAR NI was confident we could deliver the complexities of their project.
The Customer Experience (Cx)
iWeb created and architected an Akeneo in-store food labelling data connector that supports all of the SPAR NI physical stores. Like many iWeb clients, SPAR NI digital vision and product information is inherent to their business. It was crucial that the team at iWeb understood the vision and delivered on a truly on-brand product experience.
“Developing our website with Magento Commerce has created a truly customer-focussed platform. Our website is fully responsive on tablet and mobile, ensuring the customer experience is just as good on a chef’s mobile in the kitchen as it is on the manager’s desktop in the office. We now have easy access to data which we can use in our planning and decision making, and the ease of use for the customer has resulted in more than 600,000 page views since launch.”
Mark Stewart-Maunder, Development DIrector, Henderson Foodservice
Results
Our strategic partnership with SPAR NI will continue to support an in-store food labelling data solution for all its physical stores, that is the single source of product truth for their fresh baked products. The new digital product experience supports SPAR NI and is a true reflection of our ongoing collaboration.
+220%
improved automation & governance
x10
improved product data quality
+180%
streamlined catalog enrichment
Get in touch
We know commerce, let us help you improve customer experience, increase conversion rates, and make that digital change.
- hello@iweb.co.uk
