Cord EV
EV Charger D2C Commerce Experience
Build Time
4 Months
Specialisation
Automotive & Parts
B2B
B2C
D2C
Services
Back-end Integrations
Commerce Enablement
Content & Creative
Conversion Rate Optimisation (CRO)
Custom Development
Customer Experience (Cx)
Digital Experience Strategy & Design
Digital Marketing
Managed Services
Migration to Magento 2
Multi-site
Personalisation
Product Experience (Px)
Strategy and Consulting
Technologies
Adobe Commerce (Powered by Magento)
Adobe Experience Manager
Adobe Target
Salesforce CRM
System Integrations
IntactIQ ERP
The Solution
Quick Ordering, Returns RMA, Stock & Complex Pricing, Surcharges, Technical Data Downloads, Variable Data Sources, Custom Workflows, Data Governance, Product Modelling, Product & Data Concepts, ERP Integration, Commerce Integration, External Data Transfer, Users Training, Product Syndication, API Services, Purchase History, Integration Quality Tests, Company Data Concepts, End-to-End ERP Data Integration, Custom Product Types, Customer ERP Integration, Customer Segments, Delivery Schedules, Drop Ship, Fast Checkout, Globalised Tax Rules, Localised Catalog, Stock & Pricing, Multi-source Inventory, and Orders ERP Integration
About
Have you ever ventured into the world of purchasing an electric vehicle charger? It can feel like navigating a complex maze with all the jargon thrown around: single phase, three phase, 22kW, 7kW, tethered, untethered, level 1, AC, DC, and the list seems endless…
And when it comes to installation, it’s not just a matter of picking a charger and plugging it in. You might find yourself sending photos of your earthing points, sketching out your house layout, and discussing the size of your main fuse. And if you need additional cabling, well, get ready for extra costs…
Recognising this overwhelming complexity, Cord EV emerged as a solution. They saw that purchasing an electric vehicle charger shouldn’t require hours of self-education and result in frustration. Yet, many people they encountered simply gave up on the idea of home charging due to these hurdles.
This reluctance poses a significant disadvantage because it either leads to unsafe charging practices or reliance on public infrastructure, which can be costlier and less reliable. Thus, Cord has embarked on a mission to simplify the process, making it more accessible and understandable to everyone.
Their goal is to streamline the experience, ensuring that what should be a straightforward task can indeed be accomplished comfortably from home, without unnecessary headaches.
In the UK, the electric vehicle charging market has been rapidly expanding. By 2021, there were over 26,000 public charging connectors across the country. Furthermore, the number of electric vehicles on UK roads had surpassed 500,000, indicating a growing demand for charging infrastructure.
With government initiatives supporting the transition to electric vehicles, the market is expected to continue its upward trajectory. Simplifying the process of home charging, as Cord aims to do, becomes increasingly crucial in such a dynamic environment.
A Forward-thinking Agency for a Fast-growing Business
Cord EV chose iWeb as their Magento ecommerce agency because of our strategic and forward-thinking approach as well as our vast experience with Adobe Commerce (Powered by Magento) custom development. Because iWeb has designed, developed, and currently supports more successful Adobe Commerce Magento websites than any other agency and UK Magento partner, Cord EV was confident we could deliver the complex customisations and integrations required for their project.
The Customer Experience (Cx)
iWeb created and designed a Magento customer experience that truly reflects the personality of Cord EV. Like many iWeb Magento clients, Cord EV‘s digital vision and distinct aesthetic are inherent to their business. It was crucial that the team at iWeb understood the vision and delivered on a truly on-brand customer experience.
“Our collaboration with iWeb has been invaluable. Their contribution has not just been in delivering a superior digital Adobe Commerce (Magento) platform but in elevating our brand's online presence to compete and thrive in today's digital-first world. We look forward to continuing this fruitful partnership and exploring new avenues of digital innovation with the iWeb team.”
Paul Tomlinson, Co-Founder, Cord EV
Results
The iWeb team conducted extensive user testing and research to create a custom Magento shopping experience that inspires customers and guides them through a seamless purchase journey.
Our strategic partnership with Cord EV will continue to produce measurable and sustainable growth. The new Magento digital experience is unique to Cord EV and is a true reflection of our ongoing collaboration.
+64%
increase in revenue
+67%
increase in traffic
x6
better digital experience
Get in touch
We know commerce, let us help you improve customer experience, increase conversion rates, and make that digital change.
- hello@iweb.co.uk